Diamonds are girl’s best friend. And so are mobile apps. Especially ones which will make you feel like a princess just by using it. Diamond in the Rough is one such iPhone app and we’ve just launched it for our client.

Diamond in the Rough is one of the world’s leading natural, rough diamond jewelry brand. Their product line is made of diamond rings, but not the classical diamond you might find in most of the jewelry stores – these diamonds are in their untouched form, showing out the inherent beauty of these precious gemstones.

Make me feel good!

We’re never satisfied with simple, purely informational applications. Sure, the apps we make should provide basic information about our client’s products, but the app is sucessful as long as you really want to use it. The idea for Diamond in the Rough app was to give you the feeling of wearing one of those rings before actually buying them.

If you want to see how any diamond ring from their offering would fit you, all you have to do is:
* download the free Diamond in the Rough app
* click on “Try on a Ring”
* choose whichever ring you want – they’re all nicely sorted into several styles
* and take a photo of your hand with the ring on it!

The photos you take can be saved to your photo roll or shared with your friends on Facebook or Twitter!

Once you’re satisfied with the ring, you can use the app to find out more about rough diamonds – like that the Diamonds in the Rough team examines thousands of rough diamonds to find just a handful of ones naturally perfected or that each ring is hancrafted uniquely around the specific shape and color of the rough diamond. The app also showcases some extraordinary pieces and if you’re soon about to get married, maybe you’ll want to check out the bridal collection – some of the nicest and pretiest rings we ever saw are there.

If you really want to see how you’d look with a rough diamond ring, download Diamond in the Rough app now and check it out!

P.S. Our QA team really tested the app thoroughly. Click here to see how.